If presentation is highly important to you, and particularly if you don't have access to in-house designers and HTML coders, you may find you need an additional tool to get the results you want. Unfortunately, however, SendGrid's email design capabilities are lackluster. You'll be able to work with Twilio's consultants to ensure fast and consistent delivery. If you're planning massive email marketing campaigns with huge contact lists, look into Twilio SendGrid. Twilio claims it processes annual email volumes in the trillions, which few competitors can match, and it consistently maintains high performance and reliability. Unlike some email systems we've tested, which are aimed at smaller businesses, SendGrid targets midsize businesses that want to conduct large campaigns. Read on for our top picks, followed by everything you need to know about email marketing software. Here we've gathered to best email marketing platforms we've tested based on their ease of use, support, and other features. Fortunately, plenty of help is available. You'll need tools to help you compose, send, and track your emails, as well as to integrate email campaign data with your other backend systems. From direct advertising to newsletters, surveys, and special offers, email is a proven method of increasing customer acquisition, retention, and engagement.īut successful email marketing takes more than a spreadsheet full of email addresses. Even in 2022, this tried-and-true method remains one of the best ways to target customers with personalized messaging. Since 1982, PCMag has tested and rated thousands of products to help you make better buying decisions. ( Read our editorial mission (Opens in a new window) & see how we test everything we review (Opens in a new window).)Įmail marketing has long been the mainstay of digital marketing campaigns. How to Set Up Two-Factor Authentication.How to Record the Screen on Your Windows PC or Mac.How to Convert YouTube Videos to MP3 Files.How to Save Money on Your Cell Phone Bill.How to Free Up Space on Your iPhone or iPad.How to Block Robotexts and Spam Messages.

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